
@ugg
Uggy produces the American brand UGG, but initially the idea belongs to the Australian surfingist Sheiman Stedman, who invented shoes to warm his feet after surfing.
Next, the idea was picked up in Australia, where the company UGH-BOOTS appeared, and even later the Uggs reached the United States and were loved by Americans so much that surfer Brian Smith created a company with a worldwide reputation - UGG.
The secret of the brand's popularity for many is still a mystery. The first "boom" happened in 2003, when uggs appeared in the book of the famous actress "Oprah's Favorite Things". Oprah Winfrey herself gave about 350 pairs to her viewers around the world and this caused a surge in sales.
Jennifer Lopez, Cameron Diaz, Kate Upton - celebrities constantly appeared at events and in gloss in these shoes. People watched, admired, were inspired by celebrities and wanted to get the same couple in their wardrobe. In 2011, uggs entered the men's market. The Decker brand began to produce shoes and soon Leonardo DiCaprio, Ronnie Wood and other celebrities began to be noticed in it.
If the first uggs were mainly of the same style - free and just below the knee, now the line has expanded significantly.
The UGG range includes:
@ugg
@inouroom
@nazifeeozcan
@ugg
@ugg
@ugg
@ugg
Of course, ugg slippers and other extreme models are not the shoes we will talk about. Just know - UGG has worked on the range and now produces not only the usual boots, but also different interpretations of them.
No one would have thought that the Uggs would return to the covers of magazines - for several years in a row they were on the list of anti-trends. But in 2021, Kendall Jenner, Emily Ratajkowski, Irina Shayk and other celebrities managed to walk shoes even before the onset of the cold season.
Over the past couple of years, UGG has been actively collaborating with Y/Project, Molly Goddard, Telfar. The brand has updated the range, adding sandals, uggs with heels and a platform. Moschino covered the shoes with flames, Philip Lim equipped with lightning and this is not all the novelties in recent times.
@ugg
This year, the public was impressed by the couple from the collaboration with Molly Goddard. To the usual model was added a platform and a bright palette of shades.
@ugg
The combination of ugg with sporty style is not new in the fashion world. A stylish and bright image is obtained by combining a bright ugg color with basic black leggings and a top, like Irina Shayk's.
A more modest option is outfits with loose sweatpants and tops in combination with shoes of calm shades or in the color of clothes, like blogger Madeline Rose. As an outerwear, a shortened jacket or half-coat, like the Suarez sisters, is perfect for this image.
@ugg
@ugg
If there are knee-high uggs gathering dust in the closet, take them out and put them on with bicycles and leggings. As accessories, choose sports bags in color and warm sweatshirts.
No one expected UGG to "make friends" with the business style of clothing. Photographer and blogger Sicily suggests combining uggs with an oversized jacket in color and a short dress. Model Elsa Hosk supports the idea of a loose jacket, choosing to pair it with trendy platform uggs and light pants.
@sisiliapiring
@ugg
For cool evenings, we recommend choosing a long classic coat, a small black dress and playing with light uggs, as UGG did in their catalog.
@ugg
Another option is to combine with trousers and a classic sweater. If the dress code at work is strict, choose uggs in black or white. You can also make a monochrome bow in one of the basic shades.
@nazifeeozcan
@jastookes
Fans of bold images are advised to take risks and add a bright pair of uggs to a monochromatic bow, creating a contrast, as actress Marta Pozzan did. Of course, it will not be possible to completely repeat the star's bow - instead of shorts, it is better to choose jeans or trousers, but it is quite possible to borrow the idea of a combination.
@ugg
A fashionable polo jacket with light jeans and short uggs is a wonderful image for everyday outing. The top can be picked up in the color of the shoes, as blogger Caroline Dauer did, and for the bottom, choose a flared model of jeans so that the image remains feminine and elegant.
@carodaur
@inouroom
It is with jeans that the most successful casual looks are obtained, which are distinguished by comfort and convenience. Jeans can be light or dark, as in the photo above, or in a classic blue color - in all cases, uggs will be an excellent completion of the image.
When you want brightness, it is enough to borrow the idea of Emily Ratajkowski and combine shoes with a neon hoodie and a leather jacket in the style of grunge.
Or use the technique of model Miranda Kerr, who wore a mini-length dress with an elongated down jacket and black high uggs.
An excellent insulated bow is a sweater with leather leggings and any model from UGG. Add a coat, an elegant handbag and a contrasting look ready.
@donnaromina
@nazifeeozcan
A warm vintage look - a sheepskin coat, as from dad's wardrobe, an elongated sweater or sweater dress and uggs. It looks stylish and comfortable for going for walks on cool evenings.
@ugg
Bright colors are a great choice for creating a retro bow. Choose a bright coat or shoes and combine with classic things or create relaxed images with retro sweaters of bright colors.
@ugg
To create a vintage onion with uggs, choose sweatshirts or sweatshirts and combine with skirts. Add retro glasses and you will have no equal.
@ugg
@sisiliapiring
The hygge style involves comfortable and relaxed outfits, in which it is pleasant to go for an evening walk for coffee. Lovers of cozy clothes will appreciate the combination of practicality and style in it.
@helenacuesta
We suggest putting on your favorite tracksuit or knitted suit and adding a coat in color, and let the uggs stand out against the general background or be in the color of outerwear.
@chiaraferragni
@ugg
Make a monochrome outfit from a long cardigan, dress and pair from UGG - only in the conditions of a harsh winter do not forget to wear tights. It will definitely look stylish and you will not lose with the combination.
@nazifeeozcan
Where without the popular last 2 years of dense plaid shirts. They will definitely "make friends" with uggs and tracksuits or jeans.
@nazifeeozcan
To be or not to be uggs in our wardrobe this winter? The answer of celebrities and fashion houses is to be. They are worn by Angelina Jolie, Irina Shayk, Kendald Jenner and other influential people in the fashion world. And, it seems, soon shoes will become a must-have. How do you feel about UGG? Have you ever worn uggs and will you wear it now?